THE ULTIMATE DESTINATION FOR MOVIES, GAMES, AND MORE!
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The Intel RealSense 3D depth camera can be used to recognize head and hand movement and it also allows a change in focus after the pictures have been taken. The proto type was unveil in Shenzhen China by Intel’s CEO Brian Kranich. Intel has been a huge backer of 3D scanning and gesture control. So [...]  Read More »
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Los Angeles Clippers 3D Court Projection 3/20/15 from The Famous Group on Vimeo. Looks like everyone’s going 3D! The Famous Group was recently enlisted by the Los Angeles Clippers to create a 3D Pre-Game show. The outcome…stunning! The Famous Group has also created 3D magic for the Brooklyn Nets, The New York Nets, Dallas Cowboys [...]  Read More »
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ABC news, early morning edition had an interesting story featuring an up close look at a new 3D imaging technology coming to market. Contributing tech reporter Tina Trinh took a look at a 3D body scan by start up, “Body Labs.” Body Labs is currently working with the US army to perfect their body armor [...]  Read More »
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Just in time for the school break, Insurgent will open nationwide in 3D, thanks to a new partnership with RealD and the growing demand for 3D content overseas. Take a look at the 3D motion posters that have been poping up online. The one’s we’re featuring are courtesy of ScreenRant via MTV (Caleb), IGN (Tori), [...]  Read More »
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“3D”, seems to cross all platforms of our culture from3D movies, 3D Games to 3D printed clothing and 3D products. 3D imagery when done right has an amazing long lasting wow effect on end users and viewers. The Atlanta Hawks recently proved the power of 3D imagery by the Pre-Game full court 3D Display for [...]  Read More »
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Multiple online sources report that The Lego Movie is getting a sequel. Deadline reports that the official title to the film is “The Lego Movie Sequel.” The previous title was referred to as “The Lego Movie 2.” Deadline also reports that the director for the Lego Sequel is Rob Schrab. Rob comes from the world [...]  Read More »
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Snow Girl and the Dark Crystal is one of the biggest films this year in China, will get a 3D release in North America beginning on Feb. 27th. The film is a action fantasy that explores the legend go Zhong Kui, a mythical Chinese warrior who is forced to conquer the realms of Heaven and [...]  Read More »
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Wim Wenders Oscar nominated director for his documentary “Salt of the Earth.” Also the noted 2011 3D dance documentary “Pina,” returns again to 3D. Wenders showcased his latest 3D film “Everything will be Fine” at the Berlin Film Festival. The 3D drama stars James Franco. For a full report click here. Source: Indie Wire, Variety  Read More »
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Every year a just ahead of the release of the latest iPhone rumors start to surface online about possible features of the must have device. The latest news for upcoming 2015 iPhone seems to be one with the possibility of a 3D user interface. Some suggest a glasses-free 3D display others mention the possibility of [...]  Read More »
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The new Nintendo 3DS XL launches today in the US. I’ll pick one up later this week and pass it on to my kid for review. So far the online review have been pretty good for the newly released except for one thing. Nintendo decided not to include a power cord in the new 3DS [...]  Read More »
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We reported last week that Mockingjay would be getting a 3D release made especially for China. Lionsgate just announced that Mockinjay Part 2 will also get a 3D makeover and a 3D release her stateside. The 3D format for Mockingjay Part 2 is a first for the mega franchise film. Entertainment Weekly reports that films [...]  Read More »
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The Hunger Games Mockingjay Part 1 will be the first installment of the popular franchise to play in 3D when it opens in China. The film will open in China on February 8th of this year. China will have both a 2D and 3D release unlike statesides 2D release only. 3D is seen as a [...]  Read More »
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Microsoft recently unveiled it’s flashy futuristic headset called HoloLens. Engadget briefly described it as a holographic computer headset. Reports are that the new headset is Microsoft’s mixed version of reality with an added mix of augmented reality and immersive virtual reality. The Engadget tester didn’t really care for the prototype he demoed. The review said, [...]  Read More »
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Glasses Free 3D may be coming soon to a theater near you in the near future thanks to Austrian start-up TriLite. Austrian researchers have developed a laser system that sends different images to each eye creating a 3D effect without the need for 3D Glasses. The researchers claim that their new technology can project 3D [...]  Read More »
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Pixar’s 3D animated movie “Up” is available for sale in Japan for the Nintendo 3DS. We reported on the possibility of Nintendo offering 3D movies for the 3DS a few years ago. I’m sure it was in their sights all along but content was just scarce. I think the 3D format is “The Future of [...]  Read More »
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Toshiba Develops Glasses-Free 3D Television: Toshiba just announced it has developed a new technology for 3D displays that do not require the viewer to wear 3D glasses. The technology realizes a highly portable, compact display that the user can easily switch between 2D mode Ultra-High Def 4K and High Definition 3D. Toshiba will unveil their [...]  Read More »
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Online tech website Phandroid reports on Oculus Rift and the new Samsung VR device ability to play 3D movies. The two cutting edge VR 3D tech gadgets are Future Proofing their devices by allowing the user the capability to import and watch movies in the third dimension via virtual cinema mode. For a more detail [...]  Read More »
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It’s been almost five years since the release of James Cameron’s 3D Avatar movie. The 3D movie proved so successful at the box-office that electronics manufactures saw the opportunity to fill a void in what was predicted to one of the largest and most profitable electronics sectors in the world, 3D home entertainment. The rush [...]  Read More »
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3D VR startup company Jaunt established in 2013 was on hand to capture Sir Paul McCarthy’s final concert at San Francisco’s Candlestick Park in 3D. Jaunt has release the 3D experience its first piece of content which can be used with Googles new APP Google Cardboard. Quote for Jaunt co-founder Jens Christensen: “Today we have [...]  Read More »
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Disney Screening Big Hero 6 On November 8th 2014 The International 3D and Advanced Imaging Society hosted a screening for the 3D animated feature Big Hero 6 at the Disney studios. Big Hero 6 was directed by Don Hall and Chris Williams. The movie opened in the USA on November 7th 2014 and has been [...]  Read More »

Los Angeles Clippers 3D Court Projection 3/20/15 from The Famous Group on Vimeo.

Looks like everyone’s going 3D! The Famous Group was recently enlisted by the Los Angeles Clippers to create a 3D Pre-Game show. The outcome…stunning!
The Famous Group has also created 3D magic for the Brooklyn Nets, The New York Nets, Dallas Cowboys and the Washington Wizards. More to follow I’m sure. Crowd response has been amazing reports Adweek online.

Check out the video courtesy and property of The Famous Group. For more in-depth info on how the 3D pre-game show was created click on The Famous Group.

Source: The Famous Group; Adweek.

BY: Steven D. Ito

Just in time for the school break, Insurgent will open nationwide in 3D, thanks to a new partnership with RealD and the growing demand for 3D content overseas.

Take a look at the 3D motion posters that have been poping up online. The one’s we’re featuring are courtesy of ScreenRant via MTV (Caleb), IGN (Tori), MovieFone (Uriah).

Screenrant reports that the film looks to be post converted due to the late announcement. Converted to 3D in post production should be ok if the post conversion company is not too conservative in it’s use of 3D!

Very few films even though they are marketed as 3D films have that truly immersive quality 3D quality that the world fell in love with in James Cameron’s Avatar.

“3D”, seems to cross all platforms of our culture from3D movies, 3D Games to 3D printed clothing and 3D products.
3D imagery when done right has an amazing long lasting wow effect on end users and viewers. The Atlanta Hawks recently proved the power of 3D imagery by the Pre-Game full court 3D Display for NBA great Dominique Wilkins during a recent line up with the Cavaliers.
Take a look at the Pre-Game 3D Tribute from the Atlanta Hawks.

Source: Sports Grid.com

Multiple online sources report that The Lego Movie is getting a sequel. Deadline reports that the official title to the film is “The Lego Movie Sequel.”
The previous title was referred to as “The Lego Movie 2.” Deadline also reports that the director for the Lego Sequel is Rob Schrab. Rob comes from the world of live-action TV. Credits include
Comedy Central’s The Sarah Silverman Program, NBC’s Community and Fox’s The Mindy Project to name a few.

Snow Girl and the Dark Crystal is one of the biggest films this year in China, will get a 3D release in North America beginning on Feb. 27th. The film is a action fantasy that explores the legend go Zhong Kui, a mythical Chinese warrior who is forced to conquer the realms of Heaven and Hell to save his people and the woman he loves. 3D films are considered a premium form of entertainment in China and are extremely popular.
A 3D international release of a film is rare in North America, according to a quote taken from Doris Pfardrescher in a Variety article. Doris Pfardrescher is president and CEO of Well Go USA, “sometimes there’s a movie so visually stunning that 3D will take that film experience to a higher level.” The 3D film is co-directed by Oscar-winning cinematographer Peter Pau of “Crouching Tiger Hidden Dragon” fame.

Source: Variety

We reported last week that Mockingjay would be getting a 3D release made especially for China. Lionsgate just announced that Mockinjay Part 2 will also get a 3D makeover and a 3D release her stateside.
The 3D format for Mockingjay Part 2 is a first for the mega franchise film. Entertainment Weekly reports that films director Francis Lawrence was thrilled with the recent decision to release Mockingjay Part 2 in 3D after seeing how immersive the 3D version for China was. Mockingjay Part 2 will be release on November 20th 2015 domestically.

Source: Entertainment Weekly

By: Steven D. Ito

The Hunger Games Mockingjay Part 1 will be the first installment of the popular franchise to play in 3D when it opens in China. The film will open in China on February 8th of this
year. China will have both a 2D and 3D release unlike statesides 2D release only. 3D is seen as a premium format in China and the 3D format has proven to be incredibly successful at the box off overseas.
I have to say that 3D would be just as successful in the states if the filmmakers would not make their 3D movies so flat. James Cameron if you’re reading this, I know you’re pushing the next installments of the Avatar franchise back a bit…but I think filmmakers need another glimpse of how 3D should actually look. Guys look, if the audience members agree to wear the 3D glasses for 2 hours in the theaters give us something we can reach out and touch!

Source: Forbes online, Variety

BY: Steven D. Ito

Disney Screening Big Hero 6

On November 8th 2014 The International 3D and Advanced Imaging Society hosted a screening for the 3D animated feature Big Hero 6 at the Disney studios. Big Hero 6 was directed by Don Hall and Chris Williams. The movie opened in the USA on November 7th 2014 and has been holding steady in the number one box office position domestically.
The animation was amazing, very entertaining, the screening was packed.
Now on to the 3D. The filmmakers seemed very conservative in their use of 3D or characteristics that I think make a great 3D film…some of which are the before the screen particles and or images that seem to pop out of the screen. I know critics in the past have criticized 3D filmmakers for their over use of that effect but I think many of the filmmakers and 3D post conversion companies are missing the mark and the recent 3D films have seemed a bit flat.
James Cameron utilized 3D incredibly well in Avatar. I was a little disappointed in Cameron’s second film Sanctum 3D, which he produced but did not direct. With Sanctum given the environment in which director Alistair Grierson was working it seemed difficult to capture foreground images which gives depth to 3D films while keeping the camera focused on the performers. The movie was an amazing technical exercise given the difficult environment in which the cast and crew had to work in but the 3D was very disappointing.
Back to Big Hero 6 there were again so many missed opportunities to really immerse the audience in the movie and to share that magical movie-going experience that 3D is capable of. Big Hero 6 had so many scenes in which a bit more out of the screen 3D effect would have really immersed the audience in the film. The story and characters held the attention and emotion of the audience now the film makers had yet one more tool that imho was not utilized to it’s full effect.

Let us know what you think.

NowPlaying3D.com®
The Future of Entertainment®

Reuters reports that Scientist at the University of Rochester have discovered a device that seems to make objects disappear just like the magical cloak from the pages of the Harry Potter stories. Professor of physics John Howell from the up state New York school said a lot of people have worked on numerous aspects of optical cloaking for years.
The newly discovered Rochester Cloak is not really a tangible cloak at all but actually a device composed of layers of optical lenses. According to Joesph Choi a graduate student and one of the inventors of the cloaks said, “from what we know this is the first cloaking device that provides three-dimensional continuously multidirectional cloaking. For a more detailed interview be sure to check out the video.
Pretty cool stuff! Visit our sister site “GottaSee.com for more cool entertaining, inspiring and fun things.

Source: Reuters

By: Steven D. Ito

The Turtles are blowing up at the box office! Take a look at the behind the scenes video in the making of Teenage Mutant Ninja Turtles. The Los Angeles Times reports that the Turtles are likely to hold the number one spot even with the upcoming release of the New Expendables and Let’s be Cops. Opening week for the Michael Bay directed Teenage Mutant Turtles was an estimated $65 million haul.

Look for more videos in our trailer section and on our youtube channel.

Dragon Ball Z fans get ready! On August 5th in the USA Dragon Ball Z: Battle of Gods will open to a limited engagement.
The latest in the franchise is directed by Masahiro Hosoda (Son Goku) and stars, Masako Nozawa (Son Goku), Laura Bailey (Trucks) and John Burgmeier as (Tien).
I know first hand that the Dragon Ball Z series has scores of fans from around the world, so we’ll share with our readers a few newly released images from the upcoming movie as well as a few film clips and of course the Official Trailer. Stay tuned!

The Amazing Spiderman 2 hits theaters on May 2nd 2014. We’ve got some behind the scenes clips of Music director Hans Zimmer, Pharrell Williams, Alicia Keyes as they
score music for the upcoming Spiderman 2. Check out the behind the scenes clip featuring the all star cast with scenes featuring Andrew Garfield, Emma Stone and Jamie Foxx as Electro Man.
What a huge production can’t to see it on the big screen. Take a look again at the photo in the article. If the emotion that Jamie Fox is connected to is carried out throughout the movie…look for another powerful performance by J. Foxx. Let’s just hope the director and writers gave him the tools and material to use his entire instrument.

By: S.D. Ito
Source: Sony Pictures

Peanuts, a family favorite of young and old alike first ran as an American syndicated comic strip beginning October 2 1950 until February 13, 2000. Recently announced the cast of Peanuts will be coming to the big screen sometime in 2015. The iconic 3D animation will hit the big screens in the USA around November 2015. Snoopy, Charlie Brown and the rest of the endearing gang created by the late talented Charles Schulz will be directed by Steve Martino. Writing credits go to Bryan Schulz, Charles Schulz, Craig Schulz and Cornelius Uliano. Check out the trailer and a couple images courtesy of 20th Century Fox Studios, Blue Sky Studios, Peanuts Worldwide.

The upcoming action adventure is going 3D.
The Need for Speed (NFS) movie is based on the most successful racing video game ever produced. The Need for Speed movie is directed by Scott Waugh and and stars Arron Paul.
Dreamwork’s and director Scott Waugh are opting for a post 3D conversion via StereoD. With the uptick in box-office revenue from 3D ticket sales and the demand from our fellow 3D fans in China, The topic was tossed around since September 2013 per “SlashFilms interview with director Scott Waugh. Let’s hope Stereo D is able to do a good job worthy of the premium ticket price.
In theaters in the USA on March 14, 2014 2D and 3D.

Source: Slashfilm.com
Variety

By: SDI

Part two of Peter Jacksons The Hobbit should bring in an estimate $73million for the opening weekend per Deadline.com
We caught an early sneak peak in Hollywood California at the TLC Chinese theater. The attending crowd reaction was quite positive to the epic 3D action adventure fantasy film.
We were on hand to really check out the 3D which looked pretty good. There were a couple of scenes that need just a little more pop, like the “snowfall” scene. The practical sets were amazing.
There were some moments in the film that I felt would have helped the immersive quality and 3D effect, like the camera placement in relationship to set pieces in the foreground of the scene. Specifically trees and branches, spiny branches close to the lens of a 3D camera with the primary object in the mid or background makes for an amazing 3D picture. I understand there are so many working pieces to the complex puzzle and that set pieces most which are in place prior to the lighting and camera logistics/placement were possibly not an option. For the most part 3D films seems to be getting with better with each new release. We give the films 3D a solid B.

By: Steven D. Ito

2014 is shaping up to be a stellar year for 3D movie fans. Check out these cool images from the upcoming new X-Men: Days of Future Past courtesy of 20th Century Fox and Marvel Studios.
The upcoming Marvel super hero3D action adventure pic is directed by Bryan Singer featuring an all star cast with Jennifer Lawrence (Raven / Mystique), Michael Fassbender (Erik Lehnsherr / Magneto), Hugh Jackman ( Logan / Wolverine), Anna Paquin (Marie / Rogue), Ellen Paige (Kitty Pryde / Shadowcat) Ian McKellen ( Magneto) and Patrick Stewart (Xavier). The 20th Century Fox and Marvel production opens
May 24 2014 in the USA. Check back for more newly released images, trailers and clips!


Jennifer Lawrence as Raven/Mystique.


Hugh Jackman as Logan/Wolverine.


Michael Fassbender as Magneto.


Ellen Paige as Kitty Pryde, Shadowcat.

By: Steven D. Ito

Source: 20th Century Fox, Marvel


Disney’s 3D animated film Frozen, opened this Thanksgiving weekend. Unable to knock out the reigning champ “The Hunger Games-Catching Fire.” Frozen was very well received and should pull down some pretty good number for Disney. The Los Angeles Times reported that as of Saturday November 30th Disney’s Frozen pulled in roughly $28.6 million for a very respectable second place finish behind The Hunger Games Catching Fire.
Check out the in-depth interview with director Jennifer Lee and Producer Peter Del Vecho on the making of Frozen.
Video clip courtesy of Disney studios.

By S.D.I
Source: Disney, Los Angeles Times.

Disney’s animated 3D holiday family film opens in the USA on Thanksgiving Day. Take a look at the trailers and film clips in our trailer section or on our youtube channel Nowplaying3D/Youtube.
The film looks great in 2D let’s hope the filmmakers give the film enough of a 3D pop to make it worthwhile to pay the extra bucks and to don the glasses for a couple of hours.
Disney is including a vintage Mickey Mouse short “Get a Horse” which we’re sure will be shown in the third dimension. Disney seems committed to 3D, which is great…but let’s hope they stop making their 3D film so flat.
I’ll report back after the holiday. If you’ve seen it drop us a note and let us know what you think.
Frozen is directed by Chris Buck and Jennifer Lee writer credited with (Wreck it Ralph) one of my favorites. Frozen inspired by “The Snow Queen” by Hans Christian Andersen.

By: Steven D. Ito
Source: Disney

Click on image above for HD-full screen version.

Mr Peabody and Sherman is coming to the big screen in 3D. The american cartoon classic first appeared on television in the late 50′s and 60′s.
Mr Peabody and Sherman are based on characters from the Peabody’s Improbable History segments from the 1960′s animated series The Rock and Bullwinkle Show. The upcoming computer generated 3D animated film will be produced by Dreamworks and is scheduled to be released in theaters in the USA on March 7th 2014. Check back because we’ll be releasing new images from Mr Peabody and Sherman.

By: Steven D. Ito
Source: Dreamworks


Thor: The Dark World hits theaters on November 8th 2013.
Check out the story-pod on our home page and watch some film clips on our Trailer page of the soon to be released Thor:The Dark World.

By Steven D. Ito
Source: Marvel

Dr Seuss The Lorax Blu-ray

One of the of most enjoyable films of the year and one of my personal favorites is now available to experience in the comfort of your home! Experience the whimsical world of Dr Seuss brought to life by Chris Meledandri. Avaliable on Blu-ray 3D Combo Pack and Blu-ray Combo Pack- both featuring DVD, Digital Copy [...]

Stranger’s Wrath HD Upgrades Via PSN

Oddworld reports that Oddworld Stranger's Wrath HD gets a new patch next week adding some cool features like Move and 3DTV support.

The New LG Optimus 3D Max For 2012

LG Optimus 3D Max – product synopsis 4-1-12 LG Optimus 3D Max LG’s Optimus 3D Max (known as the Optimus 3D Cube in some countries) is LG’s second version of a glasses-free 3D phone, since last year’s LG Optimus 3D. The Optimus 3D Max will have a dual core 1.2 GHz processor, 8GB of storage, [...]

LG launches 72-inch 3D Smart TV

Prometheus 3D Damon Lindelof and Charlize at Comic Con

ASUS ANNOUNCES GLASSES-FREE 3D LAPTOP!

PC gamer reports computer manufacture Asus demos world's first glasses-free 3D laptop. The Republic of Gamers G53SX Naked Eye 3D was recently featured this week at Computex. The featured 3D glasses-free laptop featured a...