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International 3D Advanced Imaging Society

Posted on 23 January 2014 by admin

Gravity, The Hobbit: Desolation of Smaug, Oz the Great and Powerful and Star Trek into Darkness were nominated for outstanding live-action 3D feature film in the annual International 3D Advanced Imaging Society’s creative awards. The upcoming award ceremony will be held Jan. 28 at the Warner Bros studios. The nominated films were great and are delivering live-action 3D features the way fans of 3D want to see them…”Not Flat!
Conversion companies and 3D filmmakers please note if audiences are willing the shell out a premium and sit for 2 to 3 hours wearing poorly designed 3D glasses please make it worth while. There has got to be a payoff…and yes fans of 3D movies myself included expect to see something entirely different than if watching in 2D. Expectations are objects off the screen sometimes within reach, a fantastical feeling when watching a well designed 3D movie. Gravity, The Hobbit: Desolation of Smaug and Oz the Great and Powerful were also a few of my personal favorite 3D films of 2013. The films, in simple terms had xlint before the screen imagery or the effect of images popping out of the screen which helps create a well defined foreground mid and background scene. Unlike many of the recent converted movies including Thor, The Amazing Spiderman, etc which seemed very flat and could have easily been viewed in 2D.
Well sorry for the rant…other nominees announced by the International 3D Society in the 3D animated feature category include
Frozen, The Croods, Despicable Me 2, Turbo and Monsters University.

Source: Image Disney, The Hollywood Reporter.

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